Pretest your study before
you pay for real participants

Doppelganger runs your Qualtrics survey through AI respondents in minutes — so you catch problems and gauge your effect before you spend on participants.

Free to try · No credit card · Results in minutes

Built by a team from

UT Austin McCombsChicago BoothNorthwesternWisconsin

Cheaper than a pilot

A full AI pretest costs less than a coffee. Save your participant budget for the studies that already show signs of life.

Hours, not weeks

No recruiting, no fielding wait. Catch broken skip logic and dead-on-arrival manipulations the same afternoon you build the survey.

Works with your Qualtrics survey

Point it at an existing survey — branches, conditions, and embedded data included. Your original is never touched.

How it works

1

Paste your Qualtrics survey

Drop in your survey link. We create an AI-compatible copy automatically — your original stays exactly as it is.

2

Run a free trial first

Send 3 AI respondents through to confirm everything flows correctly. Scale up to a full pretest once it looks right.

3

Read the results

Responses land in your Qualtrics Data & Analysis tab, plus a CSV here. See whether the manipulation moved anything before you spend a cent on MTurk.

Doppelganger is a pretesting tool, not a substitute for human data. Use it to catch problems and judge whether an idea is worth fielding — then run the real study with confidence.

What you can pretest today

If your survey is text-based, you can run it through Doppelganger right now. Our AI respondents read and answer written questions — they can't yet see images or watch video.

Works today

  • Multiple choice & checkboxes
  • Likert scales & matrix / grid questions
  • Open-ended text responses
  • Demographic & screening questions
  • Branching, skip logic & randomized conditions

Not yet

Coming soon
  • Image stimuli (e.g. rating an ad or product photo)
  • Video stimuli
  • Audio clips
  • Interactive tasks — heatmaps, drag-and-drop, sliders

We're building multimodal pretesting — soon your AI respondents will see images and watch video too.

Pricing that fits a research budget

Buy credits up front · 1 credit = 1 AI respondent · A full pretest costs less than a single MTurk pilot.

$9.99
50 respondents · $0.20 each
Starter
Buy Starter
Most popular
$17.99
100 respondents · $0.18 each
Standard
Buy Standard
$39.99
250 respondents · $0.16 each
Pro
Buy Pro
$69.99
500 respondents · $0.14 each
Research
Buy Research

Start pretesting

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